Invades the Art Scene
Serai Group wanted to create a massive hype in Art Expo 2018 as they were the exclusive caterer for the event.
Client:
Serai GroupChanels:
ART EXPO
/ Action Plan
Craders created the entire creative direction to be aligned with the #artexpo exposure. The collaterals were designed accordingly with the amplification from Serai’s social media exposure.
/ Results
Almost 8000 art lovers visited the Serai Group’s booth to purchase the food and drinks, strategically situated in the heart of the exhibition hall. #LIVE stories were broadcasted to hype up the food space.
