The First Fiesta in Subang Jaya
Serai Group intended to celebrate its most successful restaurant, Jibby & Co's 4th year anniversary.
Client:
Jibby & CoChanels:
FIESTA
With 6 months intensive creative and event planning, Craders helped Serai Group to create Subang’s first ever outdoor fiesta, collaborating with Empire Subang, BOOST, and Auto Bavaria. The fiesta is food-focused, and we brought in 21 exclusive local brands (from other industries).
/ Results
Sales had reached 120K for Jibby & Co on the 2 days during the fiesta, which was connected to the restaurant. The collaboration with Auto Bavaria (BMW) marked another milestone for Serai Group.
